A powerful free platform to systematically analyze your competition, uncover market opportunities, and make data-driven decisions that give you a competitive edge.
Our builder is not just a template. It’s a full-featured free toolkit designed to make business modeling clear, collaborative, and actionable.
Marketing Teams
Research competitors to refine campaigns, messaging, and positioning.
Business Strategists
Plan market entry and strategic pivots with clear competitive insights.
Sales Teams
Understand competitive advantages to highlight unique selling points.
Entrepreneurs
Analyze markets for new ventures, identifying gaps and opportunities.
Our guided process ensures a systematic and comprehensive approach, from defining objectives to generating your final report. A visual step map tracks your progress and keeps you focused.
Experience an intuitive, spreadsheet-style design. Edit data in-place, use dropdowns and checkboxes, and add or remove rows dynamically. All changes are auto-saved to your browser for seamless sessions.
Instantly generate a comprehensive report summarizing your entire analysis. Export your findings in multiple professional formats, including Print (PDF), HTML, Markdown, and even PowerPoint.
Our structured workflow transforms complex analysis into a simple, manageable process.
Define Objectives
Set clear goals and scope for your analysis.
Identify Competitors
List key competitors and their market position.
Gather Data Sources
Compile your sources of competitive intelligence.
Analyze Factors
Compare your business against competitors on key factors.
Map Opportunities
Perform a SWOT-style analysis to find your edge.
Develop Suggestions
Develop actionable strategies from your findings.
Generate Report
Export a comprehensive report for stakeholders.
Stop spending time setting up comparison tables and start analyzing. Our new AI feature uses your business context and analysis objectives to instantly generate a foundational list of competitors and suggest key comparison factors.
Define Your Market, Get Your Comparison Framework
By providing your industry context and objectives, the AI structures the framework for your competitive deep dive, allowing you to move directly to gathering data and mapping opportunities.
Key Inputs for AI Generation:
This integration ensures a systematic and fast start to turning competitor insights into a winning strategy, accelerating the process from defining objectives to mapping opportunities.
Gain a decisive advantage with features designed for strategic impact.
Reveal Strength & Weakness
Detailed profiling and comparison tables highlight where competitors excel or fall short.
Identify Market Opportunities
Pinpoint actionable opportunities and potential risks with a built-in SWOT-style analysis.
Develop Better Strategies
Our guided process turns raw data into strategic recommendations for market positioning.
Support Data-Driven Decisions
A structured, systematic workflow ensures thorough analysis, reducing guesswork and bias.
Time-Saving & Efficient
Auto-save, sample data, and multiple export formats streamline your workflow.
Flexible & Portable
Use JSON import/export for easy data sharing and collaboration. The tool works offline after loading.
Start leveraging deep competitive insights to build an unbeatable strategy. Gain the clarity you need to win your market.
